T-Mobile organizes another flashmob

Is there any other company (which is not in that particular business) which embraces social phenomenons, media and viral campaigns as T-Mobile? First they dance in Liverpool station and now they have a sing-along in Trafelgar Square for their Life’s for sharing campaign.

As a sidenote: here’s an idea. Since T-Mobile seems to like social media this much, they might want to team up with Twitter. They could work together to create the ultimate mobile Twitter experience. This would not only give T-Mobile mobile traffic and a unique selling point, but also would provide Twitter with a way of earning revenue (which seems to be the one point missing from a company that’s valued at 250 million dollar; well…maybe they’ll sell to Apple if you believe the rumors).

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